People are always looking for some sort of a deal. It’s an unfortunate fact, but running a small business means that you will inevitably be put in a position by a customer or prospect to give away your service or product for free: especially in today’s current times.

In a service-based business, it is especially challenging to deal with this request.

Terry Fletcher discusses how to handle this request, gracefully and effectively, without devaluing your service…

And without alienating your clients.

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